When I learned that Buffer had created an image tool, I was ecstatic! Now I must say this first, Buffer is, in my opinion, the BEST free social media management tool hands down. Oh I can hear all the “Hootsuiters” now in complete and total disagreement. I’m sorry I don’t like Hootsuite!
When I found Buffer, it was dreamy – the user interface, the connection to Google+ and the ease of use won me over. Then to find out they have just completed their beta testing on an image tool that can be shared directly with Twitter, Facebook, or Buffer… I had to check out Pablo.
Buffer’s image tool, Pablo, has a clean design and really easy to use interface. I love finding new image tools and testing them out! Here is how I’ll break it down for you: Photos, Quotes, Font & Color, Filter Options, Logo/Text and Social Sharing options.
The Beginner’s Guide To Pablo – A Quote Image Tool By Buffer
With any image tool, photos are crazy important! You can find your own photos and download them to Pablo, which is an absolute must-have feature. As an added convenience they’ve added photos from Unsplash, which are completely free and no attribution needed. Pretty awesome, right?!
Check out the photos in action here:
I must admit when I first used it I was happy to see the Upload button but then I felt like they could’ve done more with the photo quantity. I thought 7 photos, seriously! Of course I had to email them right away and ask if they were going to add any more photos. They did give me a hint to scroll to the right and I’d find more photos. Hahaha Just a little embarrassed but their customer happiness team were so kind to not be like, “Wow Lillian you’re such a dork to not think of scrolling it back and forth.” That was pretty cool of them.
Anyhow the photos are high-resolution, free, and amazingly beautiful.
Pablo supplies all the quotes! Yes, this feature is such a time saver. No need to go to any quote site or Pinterest to find great quotes. When you go to Pablo the quote and photo are readily awaiting you. If you don’t like that particular quote, it does give you a little refresh button on the bottom right of the text box.
Easy breezy and super fast! Oh yea, their actual tagline for Pablo is – Design engaging images for your social media posts in under 30 seconds. They are absolutely correct. You’re not wasting time looking for photos or quotes.
Font & Color
Pablo has 10 different fonts you can choose from. You can choose your size from Small to Extra Large and can pick from 4 different colors (white, black, red, and blue).
There is an Advanced dropdown menu to: italicize, make the words light, normal and bold.
Pablo has standard filter options. They have them simply called as such: Normal, Blurred, Black & White, and Increased Contrast. The Increased Contrast is automatically set however you can play around by clicking the options to see which looks best to be sure your text is legible.
Now there are image tools that have an extra cost to include your own logo on the image. Pablo is absolutely free! You can upload your logo/icon under add icon and drag it to where you need it on the photo. When creating your branded image, not only do you want your logo on the image but your website URL as well. In order to add more text, click on Add secondary text and this will open a new text area. Again you can adjust the font, color, and size for the secondary text (your URL).
Social Sharing Options
Of course when you’re done creating your image you’ll want to share it. You can simply click on Tweet, Share on Facebook, Buffer, or Download. My personal favorite is Buffer. It goes straight into your Buffer queue and you can designate it to other social media sites like Google+ and more.
Another way I’ve been using Pablo is when there’s a quote in Buffer’s suggested queue area rather then using a plain quote I copy and paste it into Pablo. Making the quote into a beautiful sharable image and clicking on the Buffer button. My photo quote is at the bottom of the queue and I can drag it to it’s correct spot in my queue.
Let’s Bring It Together
Pablo is incredibly easy to use; it’s free, it has ready-to-use photos along with quotes and free upload logo/icon placement. There are so many great features with Pablo. I haven’t come across any issues with it at all. It doesn’t stall and it’s super fast. If you aren’t a Buffer fan, then I can suggest another image tool that is a bit similar called Share As Image. Check out the guide HERE.
- Are you ready to create an image in Pablo in 30 seconds?
- Have you tried Pablo yet?
Check out the examples Buffer has on the variety of ways you can use Pablo.
I’d love to hear your thoughts.
Lillian De Jesus