It’s all about the visuals on a blog! Think about what typically appears on a blog after the blog title… the blog title image. What does the image tell you about the post? Is it a photo and does it give you the title of the post? There have been many times I’d see a blog post with a photo and I have no clue how the photo has anything to do with the blog post. The write-up on a tech gadget with a photo of a flower blowing in the wind. Yea… weird.
Why should you care about the blog title image?
There are so many ways to get your blog noticed with just the blog title image (featured image) especially on social media. Pinterest especially comes to mind and that’s why I’ve used vertical positioning on my blog title images. If you don’t know already, having a vertical positioned image is highly desirable in the pinning stream. Think about infographics… people LOVE to pin the longest and most information-filled infographic.
I know I notice the long images in Pinterest rather than regular horizontal position images a lot more. This post is really not about Pinterest but hey it’s a visual platform; when people pin from your blog they’re going to choose the image that’s long and vertical. Plain and simple. Don’t believe me? Check out this Ultimate Guide from Olyvia.co, it really does break everything down for Pinterest. By the way, Google+ is a great place for vertical images too!
If you’re not into Pinterest or Google+ but you do like to share your blog posts on Facebook, Twitter, Instagram, and LinkedIn, then you can use your blog title image in a horizontal position. When your blog post is shared then the featured image is likely to look more appealing than using the vertical image, which would get cut off or smooshed into a smaller image with the share.
Like the example below (not that it matters because Vincent Ng gets most of his shares on Pinterest since he’s an amazing Pinterest expert):
It really all depends WHERE you strive to get your content shared on. Basically, where’s your audience at?
The BIGGEST Reason You Need To Create A Blog Title Image – GET NOTICED
When you do get your blog post shared, will people know the content is from YOU? There are many sites that I frequently read and I have to say when I see their content being shared in the social media streams I KNOW it’s their stuff. Truly!
Check out these examples:
Mad Lemmings – Ashley Faulkes is an awesome blogger, he knows his stuff about WordPress and SEO. He’s also a Canva lover! 😉 He has a unique look on his blog post titles with silly photos, the red overlay, and his website URL.
Julie Harris Design – Julie Harris is all about branding so you won’t be surprised to see her branded blog title images consistent to the “T” from her font, gorgeous photos, and her logo. She also has her images vertical, which are perfect for Pinterest.
Blogging Wizard – Adam Connell has a unique look for his blog title image. Every time I see his post I know it’s from the Blogging Wizard website. He has a distinct font with flat icon look.
Now get your blog noticed!
Okay so now you get the idea, right? The biggest reason you need to create a blog title image is to GET NOTICED.
You get to choose your own look for your blog. Don’t copy others; find a way to make the images your own.
You can do your blog title images all in Canva and there is no need for Photoshop. I’ll show you how in the next post. I hope these examples can provide inspiration and the motivation to spruce up your blog posts with enticing blog title images.
Tell me… What’s your style?
- Photo background
- Color background
- Any favorite font
- Logo or URL or both
Let me know in the comments!
Lillian De Jesus
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